My interview with Clay Shirky is posted here.
On the simplicity of Web 2.0 tools: The cognitive model is to treat the computer not as a box, but a door. It’s something you need to get through to get to the value on the other side. People don’t want a door with 32 different kinds of handles; they want a relatively transparent view of the other people who are using the system.
On the role of an economic downturn in driving corporate use of 2.0 technology: A lot of this is going to move into the enterprise as a brute cost-cutting move.
Making a case for business adoption: For all the rhetoric about letting everything be open and free, there's a large pool of collaborative talent behind the firewall, and that's a really good place to look for coordinated value.
Lots more at the link.
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